You want your business to be ‘findable’ online. SEO is the foundation of online visibility. At Sprout Media, we set businesses in Nairobi up for online success through SEO strategies built for long-term online visibility and ensuring people looking for your goods or services can easily find your business online..
Most businesses rush to create social media pages immediately after building a website. The common assumption out there is that social media is the silver bullet for online visibility. Nothing could be further from the truth. SEO is the foundation for online visibility and has longevity unlike social media with a priority grid which guarantees that your posts soon disappear down the scrolls. Would it be better to use your money and time to create something that works longer and harder for your business?
Done right, SEO can give you visibility for years and keep customers streaming to your business much longer compared to social media. It also attracts high-intent customers who are actively looking for your goods or services.
Some foundational work is required for SEO to work right and that’s where most businesses miss the opportunity, they opt for quick wins through paid advertising(Google ads and Social media ads). Though ads provide the quick results, it is harder to maintain long-term, especially when there are budget constraints. The visibility or results stop when the budget runs out or the campaign ends. SEO on the other hand has longevity and will keep driving traffic and sales for years as long as articles are updated and refreshed.
Our SEO services in Nairobi are fashioned to give maximum impact. We just don’t want you to rank on Google but we aim to get you leads, sales and customers. We love to see our customers see on return on the investment they made in SEO and we strive to ensure our services make business sense to the great clients that choose to work with us as their SEO partner in Nairobi.
We do a comprehensive online audit of your business in the Kenyan search landscape and give a thorough report on whether you stand a chance to rank in your category, accompanied by a road map of opportunities and action points to achieve results.
We ensure your pages are optimized to serve your customer's needs and are structured as per Google's recommendations. We also reach out to key online publications in Kenya to publish your content and link your website to drive further visibility and long-term success.
We ensure people looking for your goods or services within your locality can easily find you. This service is ideal for small businesses serving customers within specific geographical areas eg. Restaurants in Lavington, etc.
We do research and kind of questions your customers are trying to find answers to and help you craft content to answer those questions hence fulfilling your customer information needs.
We help with e-commerce sales by ranking your products when people search for products like yours or use keywords associated with your physical products.
FIll out the form below and we will cantact you as soon as possible
Website Audit:
We kickstart the engagement by conducting a thorough audit of your website. The audit incorporates technical, content and keyword components. The aim is to identify issues and create a priority plan of solving them as well as identify low-lying fruits that we could start actioning. The audit also gives a keyword universe of the main content elements to either create and publish or improve. This is a comprehensive plan that sets the tone for our engagement.
Initial Consultation:
In this meeting we will go over the audit report and share the game plan for the entire SEO campaign. Responsibilities will be agreed on in this meeting and a kick-off date set.
Execution:
We will share an itemized tracking sheet of the execution points for the entire campaign to hold all teams accountable for the duration of the campaign. There will be regular check-in meetings to align on deliverables and performance of the SEO campaign
Monitoring and Reporting:
We continuously monitor the performance of your SEO campaigns and adjust strategies as needed.
We have delivered results for some great clients ranging from startups to corporate organizations in Nairobi,Kenya.
Helped betting sports betting company achieve over 300% increase in organic traffic within 6 months of implementing our SEO strategies.
A tech company improved its search engine rankings from page 3 to page 1, leading to a 50% increase in lead generation
What is SEO, and why is it important?
SEO has two main benefits, first, it ensures that prospective customers can find your business online. If for example, you are a lawyer in Machakos who has done their SEO right, people in Machakos looking for lawyers will be able to easily find your law firm. Secondly, SEO has longevity over other marketing strategies, this allows you to constantly be discovered by new customers over a longer period hence a great way to get new customers without breaking the bank long-term.
How long does it take to see results from SEO?
As we had mentioned earlier, SEO takes some foundational work to get right, these include thorough audit, keyword research, technical audit, publishing, link building and optimization. These important steps take time and as a result, SEO typically takes 3 to 6 months to become noticeable. Some minor improvements can be seen within a few weeks, but SEO is a long-term strategy that requires ongoing effort.
Can SEO help my small business?
Yes, SEO is very ideal, especially for small businesses with limited marketing budgets. SEO services in Nairobi are relatively cheaper compared to paid ads or above-the-line advertising hence ideal for small businesses like law firms, restaurants, dental practices, small real estate firms, veterinary services, small service-based businesses, etc.
What makes Sprout Media different from other SEO agencies?
Our strength lies first in understanding the search landscape in Kenya.We have done this for a while and we have data on what has worked. Though every new client has a unique strategy we use learned data as well as the industry's best tools to craft strategies meant for long-term success. We have said this before and maybe let us bring it up one more time. WE LOVE TO SEE OUR CLIENTS TO GET A RETURN ON THEIR SEO INVESTMENT. We strive to ensure our clients get their money's worth through new business and online visibility.
How do you measure the success of an SEO campaign?
There are various measures of SEO success. At Sprout Media, we simply want to get you new sales and customers. That is what we aim for.
What is the cost of SEO services in Kenya?
There is no one shoe fits all budget for SEO services in Nairobi. We usually joke that 'it depends'. But seriously it does depend on a hub of factors including things like keyword difficulty, technical considerations from the technical audit process among other factors. We are transparent in our pricing and discuss these considerations on per case basis with every client we work with. On a general guide, SEO prices in Kenya range from Kshs 35,000/m to Kshs 150,000/m.